Here is a nice article about the benefits of trees from Nursery Management and Production. I've created a link to the article in the magazine. You can flip through the rest of the magazine from the link. If you are a grower and don't get the magazine it is worth your while and it is free to subscribe. The article is basically a summary of different benefits shade trees convey to urban areas. It is also a good article to use when trying to let your buyers be aware of how valuable your product really is and how important trees are to society. Correctly planted and maintain trees have benefits of reducing storm water runoff, increasing property values, creating natural resource jobs, reducing energy consumption, increasing community health and welfare, decreasing stress, and creating natural habitat for wildlife. Remember the marketing saying, “Sell the sizzle, not the steak.” If you would like to read further here is the link to the NM Pro article: http://tiny.cc/nmprotrees
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